Email Developer – Salesforce Marketing Cloud
Do you seek challenges and personal development opportunities, and have the courage to make a difference? Do you possess excellent communication skills and are constantly looking for more efficient ways to manage processes and company assets? Then, Apply Now!
Working with one of the top financial clients, this role calls for an Email Developer – Salesforce Marketing Cloud who will take on the primary development of multiple automated customer journeys. This candidate will be responsible for building out NEW campaign journeys and automation in SFMC (in line with best practices) and optimizing existing campaign journeys.
Responsibilities:
- Be a self-starter who can take the initiative to develop new processes.
- Develop and implement email marketing campaigns using Salesforce Marketing Cloud.
- Work with cross-functional teams to develop email templates and content
- Management of standardized email templates (including upkeep, enhancements, testing, etc.)
- Provide expertise in setting up data integration points to support Marketing Automation journeys across multiple channels (including email, digital push notifications, online advertising, etc.)
- Ensure that all email campaigns are optimized for deliverability and engagement
- Stay up-to-date with email marketing trends and best practices
- Develop & implement processes for in-house campaign execution
- Execute quality assurance on developed work & work in collaboration with the quality team to ensure that all email campaigns meet quality standard
- Engage with business stakeholders to understand their requirements and provide solutions that meet their needs
- Relentless curiosity to apply/test new capabilities (e.g. A/B testing, optimizations)
Desired Skill Set:
- 2 years of experience in Salesforce Marketing Cloud Email development
- 2 years of working knowledge of Journey Builder and Automation Studios
- 2 years of experience with Salesforce Marketing Cloud (SFMC), Email Studio and Ampscript
- 2 years of experience with Email HTML5, CSS and JavaScript
- Strong communication skills
Nice To Have:
- SQL experience
- Banking experience
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